Designing a program that keeps attendees engaged
Start by prioritizing attendee value and pacing. Mix formats (keynotes, panels, breaks, interactive sessions) to maintain energy and offer variety.
Programming tips:
- Lead with high-interest content during peak attendance times.
- Use short sessions to keep attention, and schedule ample networking breaks.
- Include interactive elements like Q&A, workshops, or live polls.
Practical checklist:
- Draft a schedule with clear time blocks and buffer times for overruns.
- Align speakers and sessions with audience interests and goals.
- Provide session descriptions and speaker bios in advance.
Testing and flexibility:
Allow for minor schedule adjustments and communicate changes promptly. An easily scannable agenda and clear signage improve flow and attendee satisfaction.